Cultura contemporánea: Ciencia y capitalismo, la cuestión de la subjetividad

By means of the discourse of science and capitalism the article will address the contemporary world in order to warn of its consequences on subjectivity. The objective of this text is to understand how the discourse of science forcludes the subject by means of the universal, scientific law, capitalism, the standardization of the modes of jouissance through consumer objects. Both discourses suppose a “for all”, ignoring the subject’s singularity. It is necessary to analyze this topic as it implies an ethical dimension, given that at its heart there is a reflection on the subject and its desire. The article will elaborate the thesis in three moments: in the first moment, the characteristics of science and the Cartesian, modern subject are conceptualized in order to show how the subject is forcluded in the scientific method, which is paradoxical considering that the sceintific subject is the condition that makes possible the psychoanalytic subject; the second moment demonstrates how the discourse of capitalism twists the master discourse, that colonizes the subjectivity with consumer objects as the solution to the diversity of human needs with concomitant subjective consequences; finally, psychoanalysis, the reverse of the contemporary discourses, has as its objective restituting the singularity of the subject by means of the clinical apparatus, proposed by Freud and formalized by Lacan, that has as its central axis of its experience the transferential bond, that permits accommodate the intimacy of the subject.