Factores que inciden en la productividad y competitividad de la Facultad de Ciencias Económicas, Administrativas y Contables de la UDES Cúcuta en el marco de la Economía del Conocimiento.

In the teaching-learning process, the curriculum is a regulatory system that guides and regulates the theoretical-practical balance of the educational process, which is developed by higher education institutions to generate knowledge and offer added value to the productive sector; precision that originated the idea of this article whose objective is to analyze the Factors that affect the productivity and competitiveness of the Faculty of Economic, Administrative and Accounting Sciences of the UDES Cúcuta within the framework of the Knowledge Economy; Its elaboration is based on a qualitative criterion methodology within a documentary investigation that analyzed the consultancies on the subjects of knowledge and interest for the present work, making possible the analysis of the conceptual foundations and the analysis of the results referring to the gaps between expectations of entrepreneurs and added value of the graduates of the Financial Administration, Public Accounting, Marketing and Advertising and Foreign Trade programs, based on the pertinent factors that affect the productivity and competitiveness of the programs, which led to the conclusion of that UDES, Cúcuta must restructure the curriculum and the institutional educational project according to areas of knowledge proposed through an action plan.